Online Reputation Management (ORM)
ORM is more than social media monitoring. Today it is essential for a business to communicate back to its audience and regular interactions on social networks with users are vital to the success of a business. Regardless of your business size, you are being mentioned by the public who are sharing their opinion online. Transparency is the new communication mode that needs to be embraced. Without transparency, your business runs the risk of a crisis.
Good online reputation management involves reacting to what is said about all aspects of your business, good or bad. A non-reaction can be detrimental to a business and cost. Therefore social media monitoring is a proactive approach to manage reputation before it impacts. Let us look after and monitor your online presence and respond appropriately to user content. Are you equipped to deal with a crisis online? We can implement tactics to minimise the impact of an online crisis.
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”–